Geert Hofstede’s Five Cultural Dimensions.”

by | Jul 16, 2021 | Uncategorized | 0 comments

1. Read “Geert Hofstede’s Five Cultural Dimensions.” Where does your country or geographic region stand according to these criteria? You can pick the place you live—if you have been there for a while—or the place in which you grew up. Discuss the implications of your findings with regard to global marketing. How would you approach global design and global marketing for your particular corner of the world?
“Geert Hofstede’s Five Cultural Dimensions” (pdf, 2.8 MB)
2. Find an example of design piracy in industrial design. You may not use the images in the linked article in this module. Explore this enormous gray area: discuss why you think your chosen example illustrates design piracy. How you would feel if it was your own work being copied? Is “design piracy” ultimately not a huge problem, or should it be taken seriously? How should it be treated in the design world?
3. As the industrial designer, how do you interpret your role in the global marketing process?

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